Really works quite well and it had little lights inside so it lit up during the night. Would be difficult to make lots of these.
Tuesday, March 14, 2006
Nokia ad in Riga
Cunning idea for an advert: Make the product really big and put it in the middle of the street...
Really works quite well and it had little lights inside so it lit up during the night. Would be difficult to make lots of these.
Really works quite well and it had little lights inside so it lit up during the night. Would be difficult to make lots of these.
Spot Runner
Spot Runner - Welcome to Spot Runner
Awesome idea - bringing Easyjet's business model to TV buying. These guys will probably make lots of money.
Should be good to open up TV ads to smaller businesses, however it will probably mean that there will be huge numbers of really bad adverts.
We already see too many direct response adverts (e.g. for insurance or loans) on television. Intrusive advertising needs to be engaging in order to make sure people continue to accept the idea of watching ads in exchange for free television.
This development will keep the tv ad market alive, but will ultimately hasten the demise of television's current business model. It'll be bad for the advertising industry as a whole - as the cost of a television spot declines, the amount invested in the creative product will also decline.
Awesome idea - bringing Easyjet's business model to TV buying. These guys will probably make lots of money.
Should be good to open up TV ads to smaller businesses, however it will probably mean that there will be huge numbers of really bad adverts.
We already see too many direct response adverts (e.g. for insurance or loans) on television. Intrusive advertising needs to be engaging in order to make sure people continue to accept the idea of watching ads in exchange for free television.
This development will keep the tv ad market alive, but will ultimately hasten the demise of television's current business model. It'll be bad for the advertising industry as a whole - as the cost of a television spot declines, the amount invested in the creative product will also decline.
Riga Trip
Went to Riga for the first time. Really nice city - cheap beer and very friendly. Didn't see too much culture cause I stayed in bars the whole time. That made it more fun to be honest.
Still a quite immature tourist industry means there are many people trying to extort cash rather than taking a more long term approach to the visitors.
Still a quite immature tourist industry means there are many people trying to extort cash rather than taking a more long term approach to the visitors.
Thursday, March 09, 2006
Guardian Unlimited Technology | Technology | Give us back our crown jewels
Guardian Unlimited Technology Technology Give us back our crown jewels
Many good points - I was having this discussion with someone the other day, why aren't OS maps free?
Though doubt there's many good political points to be scored by allowing this. Probably end up with the Lib dems moaning about it and nothing happening
Many good points - I was having this discussion with someone the other day, why aren't OS maps free?
Though doubt there's many good political points to be scored by allowing this. Probably end up with the Lib dems moaning about it and nothing happening
Sunday, February 26, 2006
Ronin
Saw Ronin tonight, a film with Robert Deniro. Usual crime caper - just felt like watching a good robbery film after all the news recently.
I don't think I've seen a film like Ronin before, in terms of innocent bystanders being killed. Most films have both good guys and bad guys studiously avoiding hitting bystanders.
This film had people continously being injured or killed, but without any kind of judgement - bodies just got hit and then fell out of view.
Had seen the film before, but just hadn't noticed. Maybe I'm getting more mature and starting to notice this kind of thing?
I don't think I've seen a film like Ronin before, in terms of innocent bystanders being killed. Most films have both good guys and bad guys studiously avoiding hitting bystanders.
This film had people continously being injured or killed, but without any kind of judgement - bodies just got hit and then fell out of view.
Had seen the film before, but just hadn't noticed. Maybe I'm getting more mature and starting to notice this kind of thing?
CBS News | Star Wars Mailbag: The Sequel | February 4, 2006 16:04:43
CBS News | Star Wars Mailbag: The Sequel | February 4, 2006 16:04:43
Good example of bloggers slagging off a company. Makes a convincing case, but I'm sure there's a Sony side to it
Good example of bloggers slagging off a company. Makes a convincing case, but I'm sure there's a Sony side to it
Wednesday, February 22, 2006
A Prize I'd like to win
Went to Google's officesin Victoria. They weren't as cool as I'd expected. They had a HUGE screen showing off Google Earth, which was cool. Also a big screen showoing everyone's searches. Kind of expected cooler stuff than that, but they've only just moved in and maybe they had more secret cool stuff they're not allowed to show me!I want one of these prizes - it's a prize from the Economist for the best technlogical innovation in 2000 or 1999. I bet they didn't even go to the awards ceremony.
The only Prize I've been up for I didn't win, it went to a campaign to keep pets away from fireworks. Still can't believe that!
Monday, February 20, 2006
Guardian Unlimited Business | | Brown boosted by budget surplus
Guardian Unlimited Business Brown boosted by budget surplus
Wonder who's doing Brown's PR - this should be headline news. He should be on the Today programme gloating from the rooftops!?
Wonder who's doing Brown's PR - this should be headline news. He should be on the Today programme gloating from the rooftops!?
Saturday, February 18, 2006
Natural History museum
Can't believe the number of people we had to fight through to visit the Natural History Museum. There were too many people to be able to see the dinosaurs :-(
Sunday, February 12, 2006
The Observer | Business | Sorrell at war on two fronts as writs fly
The Observer | Business | Sorrell at war on two fronts as writs fly
The Italian case sounds worrying, but more so is the commitment Sorrell tried to make to get the OK! business.
I know some agencies enter into agreements with media owners around guaranteed levels of spend in order to secure discounts, but this agreement seems to be going a little far. It should be fine to use the size of a company to buy stuff on the cheap.
It shouldn't be fine to recommend media properties solely on the basis of potential new business for an agency. Dodgy!
The Italian case sounds worrying, but more so is the commitment Sorrell tried to make to get the OK! business.
I know some agencies enter into agreements with media owners around guaranteed levels of spend in order to secure discounts, but this agreement seems to be going a little far. It should be fine to use the size of a company to buy stuff on the cheap.
It shouldn't be fine to recommend media properties solely on the basis of potential new business for an agency. Dodgy!
Blogging and Blogs
Comment and opinion from the Times and The Sunday Times - Times Online
Relatively interesting seeing articles about how blogs are going to take over the world on the Times.
Seems to be seome good points on the limitations of blogs. However it doesn't mention the difficulty of finding a good blog. How many people read more than one different blog?
Blogs only really add value for extreme viewpoints or specialist pursuits. You won't find good coverage of UK sumo wrestling in the newspapers, but I'm sure you'd be able to find a blog about it.
But which ones are good? Maybe there's a niche in the market for a good 'blog review site' - I'm on del.ico.us but it doesn't give me the ability to rate sites. Might be possible to rate sites in more sophisticated ways?
I'll have to check out the other versions. We'll see if Google can think of better ways to rank sites.
Relatively interesting seeing articles about how blogs are going to take over the world on the Times.
Seems to be seome good points on the limitations of blogs. However it doesn't mention the difficulty of finding a good blog. How many people read more than one different blog?
Blogs only really add value for extreme viewpoints or specialist pursuits. You won't find good coverage of UK sumo wrestling in the newspapers, but I'm sure you'd be able to find a blog about it.
But which ones are good? Maybe there's a niche in the market for a good 'blog review site' - I'm on del.ico.us but it doesn't give me the ability to rate sites. Might be possible to rate sites in more sophisticated ways?
I'll have to check out the other versions. We'll see if Google can think of better ways to rank sites.
Friday, February 10, 2006
Wikipedia
Guardian Unlimited Technology Technology Doctoring the past - Wiki style
The article claims that '3 percent of all webpage visited are Wikipedia pages.' I don't believe that.
Did just check ComScore though - which provides industry figures on internet usage. 3.2 million British people looked at the Wikipedia last month, representing 10% of the online population.
Their monthly visitors have tripled in the last year though they seem to have peaked in November. Maybe the school \ university holidays were a factor?
The article claims that '3 percent of all webpage visited are Wikipedia pages.' I don't believe that.
Did just check ComScore though - which provides industry figures on internet usage. 3.2 million British people looked at the Wikipedia last month, representing 10% of the online population.
Their monthly visitors have tripled in the last year though they seem to have peaked in November. Maybe the school \ university holidays were a factor?
Wednesday, January 11, 2006
Our schools are complicit in this university segregation
Guardian Unlimited Guardian daily comment Our schools are complicit in this university segregation
Patronising bloody chip on shoulder private schooled kid.
The scholarship schemes run by the private schools seem to be a cunning plot. The children who come out of these schools are brainwashed into believing that they were saved by the private school. Without private school they would have been swallowed by the hordes of savages that prey on vulnerable 'nice kids' in comprehensive schools.
They seem to have an impression of state school teachers as incompetents who are unable to help any of the children as they try to look after too many idiots.
I think they should change the rules so that anyone who goes through private school should have to meet the full cost of a university education.
Patronising bloody chip on shoulder private schooled kid.
The scholarship schemes run by the private schools seem to be a cunning plot. The children who come out of these schools are brainwashed into believing that they were saved by the private school. Without private school they would have been swallowed by the hordes of savages that prey on vulnerable 'nice kids' in comprehensive schools.
They seem to have an impression of state school teachers as incompetents who are unable to help any of the children as they try to look after too many idiots.
I think they should change the rules so that anyone who goes through private school should have to meet the full cost of a university education.
Friday, January 06, 2006
MediaGuardian.co.uk | Media | Mark Lawson on Celebrity Big Brother 4
MediaGuardian.co.uk Media Mark Lawson on Celebrity Big Brother 4
Barrymore is a strange choice!
Hopefully not going to do anything funny with the swimming pool in there.
Probably not going to watch it, but Endemol really know how to target the lowest common denominator!
Barrymore is a strange choice!
Hopefully not going to do anything funny with the swimming pool in there.
Probably not going to watch it, but Endemol really know how to target the lowest common denominator!
Monday, January 02, 2006
Grafitti
Good graffiti over by Seven Sisters road (just north of my house). Obviously someone's not feeling the new year spirit!
It says: "To all the people that have verbally intimidated me - 'Go Looney, Go P*kz(??), Go Nigger etc.' Have a crap new year for making me mentally ill."
Maybe a new Banksy in the making
It says: "To all the people that have verbally intimidated me - 'Go Looney, Go P*kz(??), Go Nigger etc.' Have a crap new year for making me mentally ill."
Maybe a new Banksy in the making
Tuesday, December 20, 2005
Wikipedia in the news
It's quite impressive that the Wikipedia, an online organisation that only employs a single full time employee, can make it onto the front page of the financial times.Is this some kind of conspiracy by offline print moguls trying to defend themselves against the new form of publishing that the Wikipedia embodies?
There was not as much prominence given to this article: http://news.zdnet.com/2100-9588_22-5997332.html?part=rss&tag=feed&subj=zdnn
Ah well. Hope the Wikipedia keeps on going, and that it sorts itself out and gets some advertising on there!
Sunday, December 18, 2005
Monday, November 28, 2005
Friday, November 25, 2005
Murder Mystery Evening
Awesome night - doing a bit of acting and roleplay, pretending to be a judge. Didn't manage to guess the killer correctly, though it was a bit of a cheat, the killers name was Scarlet Kipper. I assumed that as she was called Scarlet Kipper, that she was a red herring...Unfortunately, she wasn't!!
Wednesday, November 23, 2005
Strange Dream
Very very unusual for me to remember a dream, but this one was so much fun I did for once...
Dreamt that I was very late for work \ some kind of meeting. Decided to take a short cut by trying to run down a mountain to a little coast path that lead to where I was going (this made perfect sense at the time). The path got steeper and steeper until I was just sliding down. At one point I thought it might end in a sheer cliff, but I didn't mind too much.
Of course, it did end up at a sheer drop and I was left hanging on to a ledge (just like in films). Then, luckily, someone from my agency and Colm turned up to give me a hand up. Unfortunately the person from agency over-reached and fell off the cliff. I remember not caring that they fell to their death, but I honestly can't remember which person from my agency it was...
Then Dan appeared and together Colm and Dan helped me up and took me to a car where they drove me to my appointment, which was when I woke up.
Talk about a dream teaching morals - don't rely on the people from work, trust your friends instead?!
Dreamt that I was very late for work \ some kind of meeting. Decided to take a short cut by trying to run down a mountain to a little coast path that lead to where I was going (this made perfect sense at the time). The path got steeper and steeper until I was just sliding down. At one point I thought it might end in a sheer cliff, but I didn't mind too much.
Of course, it did end up at a sheer drop and I was left hanging on to a ledge (just like in films). Then, luckily, someone from my agency and Colm turned up to give me a hand up. Unfortunately the person from agency over-reached and fell off the cliff. I remember not caring that they fell to their death, but I honestly can't remember which person from my agency it was...
Then Dan appeared and together Colm and Dan helped me up and took me to a car where they drove me to my appointment, which was when I woke up.
Talk about a dream teaching morals - don't rely on the people from work, trust your friends instead?!
Thursday, November 17, 2005
Public Enemy
Saw Public Enemy last night.They weren't as good as I'd hoped they would be. It wasn't as Old Skool as I expected - there were people with guitars there and they had live drums rather than a good old drum machine. I admit that they were good at hyping up the crowd and managed to show their fans a good time.
You do have to think that there does come a point where it's time to stop! Twenty years in the business seems a little excessive - especially when you start to sound like the fun loving criminals...
Wednesday, November 16, 2005
Paranoia
I'm not usually in the habit of taking photos of people on buses, but this woman was different.
There's currently lots int he news about this avian flu business, however I still haven't seen proof that it has made the leap from infecting birds to infecting humans.
This person seems to think differently!
I wasn't living in London at the time of SARS, but that seemed to be another media fuelled scare story. By coincidence, I was reading an amusing story in the Guardian. It was making an extremely valid and relevant point about the BSE scares of the early and mid 1990s. There were predictions of seeing millions of people die from a disease that could cross the boundaries between Human physiology and Cow physiology.
So far, at least, this hasn't proven to be the case. When was the last time you heard of a new case of CJD being diagnosed?
I remember stories focusing on kids who used to eat beef every single day catching this horrific disease.
Mobile phones causing cancer is another of those scare stories, that is just beginning to fade. MMR vaccines is one of the few scare stories that actually got proven wrong during the 'scare cycle.'
The only real solution to this kind of nonsense is some kind of mandatory comparison of risks people have to take, some kind of benchmark risk. How about the likelihood of being run over for someone who lives in London and crosses the road twice each day.
It would be scary in itself to see the number of scare stories that don't succeed in being more deadly than that (I cross the road at least 10 times a day in my commute to work...)
There's currently lots int he news about this avian flu business, however I still haven't seen proof that it has made the leap from infecting birds to infecting humans.
This person seems to think differently!I wasn't living in London at the time of SARS, but that seemed to be another media fuelled scare story. By coincidence, I was reading an amusing story in the Guardian. It was making an extremely valid and relevant point about the BSE scares of the early and mid 1990s. There were predictions of seeing millions of people die from a disease that could cross the boundaries between Human physiology and Cow physiology.
So far, at least, this hasn't proven to be the case. When was the last time you heard of a new case of CJD being diagnosed?
I remember stories focusing on kids who used to eat beef every single day catching this horrific disease.
Mobile phones causing cancer is another of those scare stories, that is just beginning to fade. MMR vaccines is one of the few scare stories that actually got proven wrong during the 'scare cycle.'
The only real solution to this kind of nonsense is some kind of mandatory comparison of risks people have to take, some kind of benchmark risk. How about the likelihood of being run over for someone who lives in London and crosses the road twice each day.
It would be scary in itself to see the number of scare stories that don't succeed in being more deadly than that (I cross the road at least 10 times a day in my commute to work...)
Tuesday, November 15, 2005
Pocket-lint.co.uk AOL to launch online TV service news story
Wasn't this the entire point of AOL mergin with Time Warner about five years ago?
All the papers are just reporting this as some kind of innovation for AOL. SUrely the quesiton should be what took them so long?
For the companies in question, it's the only way they're going to be able to make any significant money out of their old shows. THe fact that one of the 'channels' is going to be dedicated to shows that feature stars before they became famous is an indication of the quality of the programming.
At least it will be going ahead. I hope the BBC's service comes online soon and shows all these monkeys how it should be done!
All the papers are just reporting this as some kind of innovation for AOL. SUrely the quesiton should be what took them so long?
For the companies in question, it's the only way they're going to be able to make any significant money out of their old shows. THe fact that one of the 'channels' is going to be dedicated to shows that feature stars before they became famous is an indication of the quality of the programming.
At least it will be going ahead. I hope the BBC's service comes online soon and shows all these monkeys how it should be done!
Friday, November 11, 2005
Google Print and Copyright
Slightly crazy position for the authors to take - I don't fully understand the position they are taking.
From my experience, having seen one or two results popping up from Google Print, Google doesn't allow you to read the whole book. In fact, it doesn't allow you to read more than three or four pages.
What's the point of going off like this? I strongly suspect Google will \ already has put in links to Amazon or eBay so that you can buy a book immediately after reading the pages.
Once eBooks come of age (which is growing more and more likely with the rise of PSPs, better screens on mobiles and Video iPods) we would be able to buy the book immediately and receive it immediately.
If any author supports the idea of their work appearing in a public library I see no need to object to their work appearing in this. The fact that almost any book can be read for free merely by paying a visit to any of the 4,624 libraries in the UK yet book buying still remains popular is a strong indicator that demand for reading material is unlikely to be dampened by Google.
Go Google!
From my experience, having seen one or two results popping up from Google Print, Google doesn't allow you to read the whole book. In fact, it doesn't allow you to read more than three or four pages.
What's the point of going off like this? I strongly suspect Google will \ already has put in links to Amazon or eBay so that you can buy a book immediately after reading the pages.
Once eBooks come of age (which is growing more and more likely with the rise of PSPs, better screens on mobiles and Video iPods) we would be able to buy the book immediately and receive it immediately.
If any author supports the idea of their work appearing in a public library I see no need to object to their work appearing in this. The fact that almost any book can be read for free merely by paying a visit to any of the 4,624 libraries in the UK yet book buying still remains popular is a strong indicator that demand for reading material is unlikely to be dampened by Google.
Go Google!
Sunday, November 06, 2005
Fantastic Weekend!
After a particularly hectic week at work, I managed to get some good quality time off.Friday night I went to see Nick play at the End. None of the sets were amazingly outstanding, but it was a really good night. Nick played a brilliant set, he looks much more comfortable with having three hundred people looking on as he does his thing.
There were a good bunch of people there, I'm beginning to get used to this whole London scene. I spent last night with the London lot too. Went to see fireworks at Alexandra palace, which were pretty good though they were synced to music. More specifically to the beach boys and other gems selected by Capital FM. Ah well!
There was an extremely good turnout, though this disturbed Laura as she thought it wasn't managed very well - probably a fair point. I didn't manage to meet up with Colm et al until well after the fireworks had finished.
The rest of the night was spent drinking in the pub having fun. Today was spent not doing much, just watching TV, reading the papers and such like. It's always good to get a good bit of relaxation every now and then.
Monday, October 31, 2005
Saturday, October 29, 2005
Dinner at Lincoln's Inn
Jo kindly invited me to dinner at Lincoln's Inn.Lovely food and lovely wine, followed by Port is always appreciated.
I was a bit suprised to find that all the people I talked to seemed to have been in Cambridge at around the same time I had been there. One of the people I met there seemed to look very very familiar.
Ah well, it was good fun meeting them all and I look forward to having more political discussions with random barristers.
Slightly stressful getting there on time. Spent the majority of the afternoon frantically trying to get a campaign live. My AD took ages approving the insertion order - so lots of running round before I finally got things done.
Internal processes are good in some ways, but not when they get in the way of efficient working.
Trip up BT Tower!
Went for a seminar run by the IPA - something about 'advertising after the TV spot.' Reasonably interesting seeing someone talking about the new trends in technology. Particularly interesting was a talk from Helen something or other - head of Thomas Cook TV. I think they've done good work in promoting their brand.
More interesting, however, was the lunch at the top BT Tower. 34 floors up in the centre of London is always a good thing! Spent a little time mingling, but soon tired of networking. Maybe that's a skill I need to practice a bit more.
Annoyingly, I didn't get the chance to go to the Ad.com party - was hoping to be able to leave the office on time, but didn't.
However, I did manage to meet up with Alex Petrovic who was visiting from Geneva. It was good to hear he was doing well.
To make the day even better, I had my annual review and was given a pay rise (though not as much as I would have liked!)
More interesting, however, was the lunch at the top BT Tower. 34 floors up in the centre of London is always a good thing! Spent a little time mingling, but soon tired of networking. Maybe that's a skill I need to practice a bit more.
Annoyingly, I didn't get the chance to go to the Ad.com party - was hoping to be able to leave the office on time, but didn't.
However, I did manage to meet up with Alex Petrovic who was visiting from Geneva. It was good to hear he was doing well.
To make the day even better, I had my annual review and was given a pay rise (though not as much as I would have liked!)
Thursday, October 27, 2005
Fast Forward
Well - we didn't win. Annoyingly, Sting managed to win even though he didn't put that much time into his group's presentation.Taking Campaign down the heat magazine model didn't sound like a sensible idea to me, but it's not my decision.
We went drinking after finding out that we'd lost. This is Katherine, a girl in my team taking a draw from a Shisha pipe.
Good fun was had by all!
Wednesday, October 26, 2005
Big Picture | Google invites 400 to 'off the record' event | CNET News.com
Big Picture | Google invites 400 to 'off the record' event | CNET News.com
Awesome - more of these!
I want to see one of these done on the Guardian. Or Google News
Awesome - more of these!
I want to see one of these done on the Guardian. Or Google News
Guardian Unlimited | Guardian daily comment | Why calls for a boycott of Brazilian beef are misplaced
Good points!
hehe - Bustani
hehe - Bustani
Sunday, October 23, 2005
Blog: 17 March 04. Bill Hicks
This piece is a bit close to home.
Working in adland does change some of your perceptions. When I clicked on the button to post this to the blog, I noticed that urchin are tracking the activities on Blogger.
Strange thing to notice, but then they are one of the web trackers we use at work to monitor usage. Had a good argument \ debate with Colm the other day about it. There are many parts of my job that are dark \ evil but the fact that technology allows it just makes me think it is cool!
It's all about the triumph of technology. I can use a sophisticated tracking system at work to target people who have bought a car recently and then advertise car insurance at them. Does this mean it is something bad?
Ah well - Sunday evening thoughts indeed!
Working in adland does change some of your perceptions. When I clicked on the button to post this to the blog, I noticed that urchin are tracking the activities on Blogger.
Strange thing to notice, but then they are one of the web trackers we use at work to monitor usage. Had a good argument \ debate with Colm the other day about it. There are many parts of my job that are dark \ evil but the fact that technology allows it just makes me think it is cool!
It's all about the triumph of technology. I can use a sophisticated tracking system at work to target people who have bought a car recently and then advertise car insurance at them. Does this mean it is something bad?
Ah well - Sunday evening thoughts indeed!
Tuesday, October 18, 2005
Guardian Unlimited | Columnists | George Monbiot: The price of cheap beef ...
Seems to have a strange definition of slavery - by this measure all workers during the industrial revolution would have been slaves?
Wednesday, October 12, 2005
Monday, September 26, 2005
What a week!
Not really.
It's not been too busy a week (and a bit). My economist subscription has finally come to fruition and I've been to Torquay.
Torquay was nice and chilled. Wandered about a bit in the wonderful sunshine and in the nice countryside, but didn't manage to fully unwind while there.
The week went pretty quickly, managed to finally get one of my campaigns live: Orange Content - www.orange.co.uk/downloads
Randomly I appear to be promoting my housemate's own tracks which are on here. As far as he can see, he's not getting any of the revenue from the ring tones.
It does seem strange that he doesn't get any money for tracks that he has written that are being sold using his name. Surely there is a way to get this money to him?
Went to Milk and Honey for the first time, which was very nice. Milk and Honey is a well-to-do bar with an extremely exclusive ethos behind it. You can only get in if invited by a member. More than that, they have a set of rules for behaviour at the place.
I found it a bit quiet - more like a reasonably well kitted out bar rather than anything special. Good night, one of my suppliers' wallet was hit rather hard!
The fast forward course has now started. The brief is to find a way to make Campaign magazine better. Better in terms of content but also in terms of relevance. It's a tough brief - I was hoping for something cool and consumer led.
Business to business selling is tough and there are few easily accessible research tools. Admittedly it is quite easy to ask around my peers in order to find information, but it's not representative and you have to be very careful to ask the right questions.
SPent the weekend chilling, which has not left me feeling amazingly refreshed in time for work today! Oh well.
Trying to get another campiagn live today, www.orange.co.uk/talkingpoint. Should be live at some point tomorrow, but it's tough as the creative agency still have a lot to do. It's going to be really great when it is live though, they've done a really good job on the actual creative.
It's not been too busy a week (and a bit). My economist subscription has finally come to fruition and I've been to Torquay.
Torquay was nice and chilled. Wandered about a bit in the wonderful sunshine and in the nice countryside, but didn't manage to fully unwind while there.
The week went pretty quickly, managed to finally get one of my campaigns live: Orange Content - www.orange.co.uk/downloads
Randomly I appear to be promoting my housemate's own tracks which are on here. As far as he can see, he's not getting any of the revenue from the ring tones.
It does seem strange that he doesn't get any money for tracks that he has written that are being sold using his name. Surely there is a way to get this money to him?
Went to Milk and Honey for the first time, which was very nice. Milk and Honey is a well-to-do bar with an extremely exclusive ethos behind it. You can only get in if invited by a member. More than that, they have a set of rules for behaviour at the place.
I found it a bit quiet - more like a reasonably well kitted out bar rather than anything special. Good night, one of my suppliers' wallet was hit rather hard!
The fast forward course has now started. The brief is to find a way to make Campaign magazine better. Better in terms of content but also in terms of relevance. It's a tough brief - I was hoping for something cool and consumer led.
Business to business selling is tough and there are few easily accessible research tools. Admittedly it is quite easy to ask around my peers in order to find information, but it's not representative and you have to be very careful to ask the right questions.
SPent the weekend chilling, which has not left me feeling amazingly refreshed in time for work today! Oh well.
Trying to get another campiagn live today, www.orange.co.uk/talkingpoint. Should be live at some point tomorrow, but it's tough as the creative agency still have a lot to do. It's going to be really great when it is live though, they've done a really good job on the actual creative.
Saturday, September 24, 2005
freshly mixed - electronica community
freshly mixed - electronica community
I think Freshly mixed is the only site I subscribe to. It's still one of the ones I actually visit the most, just to pick up the mixes I want.
Pendulum on the essential mix is a good idea!!!
I think Freshly mixed is the only site I subscribe to. It's still one of the ones I actually visit the most, just to pick up the mixes I want.
Pendulum on the essential mix is a good idea!!!
Monday, September 19, 2005
Stuart Jeffries: Corporate rudenesd
There they go again - blaming everything on Corporations.
The problem stems fropm a host of reasons, not just one!
The main reason is that everything is getting bigger and more interconnected. When you live in a little village, courtesy is more important as the people you bump into are permanent fixtures in your life. You aren't rude to them as you're going to see them again.
The problems starty when city life intrudes. If you're never going to see anyone again there's no incentive. Why help a stranger (apart from an altruistic headrush) who, in all probability, will you will never meet again.
As more and more people choose to live in bigger and bigger cities and the city centres consolidate rudeness will become more widespread. ASBOs will not help - we need to convince people of the necessities of being nice.
Presently, there is no obvious reward for being nice. Culture publicly rewards figures such as 50 Cent or Charles Clarke or Alan Sugar. The majority of public figuresd did not get there by being consistently nice to strangers. We need to find people that are consistently nice and reward them.
BBC Nice person of the year?
Teaching people to be nice will take time, effort and should be taught to parents aswell as children.
The problem stems fropm a host of reasons, not just one!
The main reason is that everything is getting bigger and more interconnected. When you live in a little village, courtesy is more important as the people you bump into are permanent fixtures in your life. You aren't rude to them as you're going to see them again.
The problems starty when city life intrudes. If you're never going to see anyone again there's no incentive. Why help a stranger (apart from an altruistic headrush) who, in all probability, will you will never meet again.
As more and more people choose to live in bigger and bigger cities and the city centres consolidate rudeness will become more widespread. ASBOs will not help - we need to convince people of the necessities of being nice.
Presently, there is no obvious reward for being nice. Culture publicly rewards figures such as 50 Cent or Charles Clarke or Alan Sugar. The majority of public figuresd did not get there by being consistently nice to strangers. We need to find people that are consistently nice and reward them.
BBC Nice person of the year?
Teaching people to be nice will take time, effort and should be taught to parents aswell as children.
Friday, September 16, 2005
Messing about with Blogger
I think I need to upload this in order to use it on my title bar! Not sure if it'll come out in the size I want it to though!
Gwyn and Maggie Perry
Going to try updating weekly from now on - we'll see how long it lasts.
Work
One of my clients wanted a finalised plan for a big plan coming along soon. It was frustating seeing some of the sites that I though would work being stripped out of the plan. Branding campaigns are always a worry as without effective measurement all we’re really doing is throwing money at a problem. We can come up with as many strategies as the client wants, but if we don’t measure the outcomes noone will ever know if our clever strategy works!
They finally accepted the plan, though objected to the amount of coverage that we’d achieved. This was despite the fact it was significantly more than what they’d briefed us to get in the first place.
Some people still expect to get unlimited amounts of stuff with very limited budgets. Rates have been coming down in recent months, but not enough to justify what they seem to expect.
I worked on two major proposals in the past week for another client. Both have been rejected - due to lack of money on their side. It’s particularly annoying as we know that the plans and proposals we are sending over will get them more money than they put in, but they’re still not willing to take a risk.
They also want me to attempt to negotiate an entire launch campaign by doing barter deals. In another country where they just laughed at me.
Flat
There’s been an annoying person staying over in the flat this week. Although I don’t object to letting people stay, especially if we’ve got a spare bed, I do object to people moping around in the living room. I always feel a bit guilty retiring to my room or doing stuff when they’re just sitting there looking bored.
Get a book! Rent a DVD! Meet friends!
Nick is still touring in Australia, so there weren’t any cool new tunes!
Life
Usual dramas with gf. Still don’t understand women. Why can’t they just have constant moods!
It’s my birthday tomorrow so I’m going to visit my parents. Torquay is nice, but I do feel that I should be doing something wild rather than slightly pedestrian. I need to learn how to say no to my mother.
Didn’t see much of my friends this week. Mainly because of me buying this computer and feeling slightly poor. But also due to spending a bit too much time with gf...
Randomly, an old friend from School gave me a call last night as he was in town. Very short notice, but I hadn’t seen him or any of that gang for over a year, so I met up with him.
Shock horro but he’s gone and gotten married! Luckily to a very nice girl. It does seem that most of my Swansea friends are settling down. Worrying!
Work
One of my clients wanted a finalised plan for a big plan coming along soon. It was frustating seeing some of the sites that I though would work being stripped out of the plan. Branding campaigns are always a worry as without effective measurement all we’re really doing is throwing money at a problem. We can come up with as many strategies as the client wants, but if we don’t measure the outcomes noone will ever know if our clever strategy works!
They finally accepted the plan, though objected to the amount of coverage that we’d achieved. This was despite the fact it was significantly more than what they’d briefed us to get in the first place.
Some people still expect to get unlimited amounts of stuff with very limited budgets. Rates have been coming down in recent months, but not enough to justify what they seem to expect.
I worked on two major proposals in the past week for another client. Both have been rejected - due to lack of money on their side. It’s particularly annoying as we know that the plans and proposals we are sending over will get them more money than they put in, but they’re still not willing to take a risk.
They also want me to attempt to negotiate an entire launch campaign by doing barter deals. In another country where they just laughed at me.
Flat
There’s been an annoying person staying over in the flat this week. Although I don’t object to letting people stay, especially if we’ve got a spare bed, I do object to people moping around in the living room. I always feel a bit guilty retiring to my room or doing stuff when they’re just sitting there looking bored.
Get a book! Rent a DVD! Meet friends!
Nick is still touring in Australia, so there weren’t any cool new tunes!
Life
Usual dramas with gf. Still don’t understand women. Why can’t they just have constant moods!
It’s my birthday tomorrow so I’m going to visit my parents. Torquay is nice, but I do feel that I should be doing something wild rather than slightly pedestrian. I need to learn how to say no to my mother.
Didn’t see much of my friends this week. Mainly because of me buying this computer and feeling slightly poor. But also due to spending a bit too much time with gf...
Randomly, an old friend from School gave me a call last night as he was in town. Very short notice, but I hadn’t seen him or any of that gang for over a year, so I met up with him.
Shock horro but he’s gone and gotten married! Luckily to a very nice girl. It does seem that most of my Swansea friends are settling down. Worrying!
Wednesday, September 07, 2005
Wednesday, August 24, 2005
Guardian Unlimited | The Guardian | 41 killed in Peru air crash
Lots of crashes is going on at the moment.
Coincidence?
Probably!
Coincidence?
Probably!
Monday, July 04, 2005
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